Thanks to those who kicked up their communications plan up a notch and joined us for the PR + MKTG BOOTCAMP! Brought to you by AHCMC and PR guru Carrie Fox of C. Fox Communications, this two-part professional development series taught arts, humanities and other non-profit organizations how to ramp up their social media skills, connect with new media and take their communications plan to a higher level.
Tools and Trends for a Successful Digital Communications Strategy – for Intermediate and Advanced Users
You know that a strong social media presence connects your organization with a broader range of audiences. In this information-packed 90-minute session for intermediate and advanced social network users, we’ll delve even deeper in the social media toolbox, examine trends and help you build a successful digital communications strategy that complements your existing marketing plans. After a presentation by Carrie Fox, we will break out into niche workgroups to share ideas and challenges with each other. Then, we will ramp up your knowledge with a series of case studies designed to inspire your own digital strategy. Lastly, we’ll preview some growing trends in digital communications and creative technologies. To guide the session and to harness all of the new information gained during the day you'll take home a printed PR handbook created by the C. Fox team.
Mommybloggers. Art Bloggers. Event Bloggers. Business Bloggers. Nielsen rates them, and The Huffington Post is built on them. The number of bloggers increases every day and some now boast readerships greater than daily newspapers. So, how can you get on their radar and benefit from their influence?
It all starts here. This is your chance to meet some of the area’s most‐followed bloggers and learn how they want to receive information, what they consider a great story and a checklist of best practices for working with the blogger community— all over candid conversation and coffee. We’ll also touch on must‐dos for starting a successful blog.
With a diverse panel that includes mommybloggers and seasoned newspaper journalists‐turned‐bloggers, you’re sure to walk away with a better understanding of online media and introductions to some of the most influential bloggers in our community.
Panelists include Jessica McFadden of A Parent in Silver Spring, Jacqueline Trescott of The Washington Post, Greg of Greg’s List DC, Maura Judkis of TBD.com, Mike Grass of Washington City Paper, Amy L. Kovac-Ashley of Patch.com and Christie Garton of USA Today.
Carrie Fox, President and Founder of C. Fox Communications, is a recognized leader in the PR and marketing field. She recently received the 2010 Washington Women in Public Relations Emerging Leaders Award and her agency won the 2010 Communitas Award for pro bono work with Class Acts Arts, a Montgomery County-based arts organization. Since starting her firm in 2004, Carrie has provided strategic communications counsel, media relations, writing and creative services to major trade organizations, a nationally recognized gourmet food chain, a leading prize philanthropy organization and a wide range of non profits.
Click here to see CASE STUDIES for C. Fox Communications
Click here to see TESTIMONIALS for C. Fox Communications