Archives March 2011
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It's time.
Dear Colleagues, As you have probably read or heard, Montgomery County Executive Isiah Leggett announced his recommended FY12 Operating Budget on March 15. Mr. Leggett’s $4.35 billion operating budget seeks to close the $300 million... Read More
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Pitching Your Perfect Press Release
Last post, I talked about how building relationships with journalists and bloggers is crucial to a successful pitch, but what does that pitch actually look like? How do pick to whom you will send your pitch?... Read More
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Making Friends with Bloggers
So you want to pitch to a blogger. Great! You’re hip to the times and ready to open some new channels. The important thing to remember here is that new media is all about relationships.... Read More